Madeleine's background is in illustration, graphic and product design. Starting her career in the art department for TV & Film, she soon found her speciality in creating on-screen graphic props. After a decade in this industry she decided to set up her own design practice, Mibo, with a leaning towards surface pattern design. Overwhelmed by the sheer volume of products she witnessed at the numerous trade shows she attended, she set out on a quest to create only products with purpose, which would have as small a carbon footprint as possible. 

Mibo’s DIY paper animals were released in 2011.  The kits struck a chord with a public looking for alternative gifts for children and where stocked by Amnesty International, The National Trust and the WWF.  Madeleine then went on to adapt the animal characters for a series of books for very young children. Alongside this, she continues to provide a range of illustration and graphic design services for like-minded organisations.

Madeleine is appalled at the thought of living through a sixth mass extinction. She recently took time to explore this further, graduating from The University of Brighton with an MA in Sustainable Design (Dist) in 2019.  She now aims to use design as a means to engage with, inform and describe alternative futures.

Madeleine lives in Brighton with her partner and twins. When she's not working or wrestling, she'll often be found checking on the sheep.